When you own a business, you have to go out of your way to market it. You want to be able to bring as many customers as possible so that you have high sales and are able to make a profit. When you don't do proper marketing, it can be a struggle to draw attention to your brand. SEO, or search engine optimization, is a good way to attract more web users and it can work well for a mix of businesses.
20 November 2019
If you are not yet using SEO marketing, you are missing out. Search engine optimization is here to stay and it can help you to skyrocket your business to another level. Here are some best practices for using this powerful tool to enhance your business. Video Marketing Often when businesses think of video it conjures up an image of expensive equipment and a professional director. While there is value in this kind of SEO video marketing it is not necessary when you are just starting out.
16 July 2019
If your business is currently doing its own search engine optimization for the company's website, you should consider switching to the services of a professional digital marketing company. Having one or more of your employees engaged in this type of work has many limitations and even some negative consequences. There are many good reasons for hiring professionals to do this work for you. The following are just a few of them.
15 May 2019
Have you decided to hire remote employees for your business? If you do not need employees to physically come into the office to do their jobs, having them work from where they feel the most comfortable is surely more convenient for them and is a great way to keep your employees productive. Many people prefer working from home because they can avoid the long commute that it often takes to get to work and they can prepare lunch at home instead of worrying about spending money on lunch each day.
26 February 2019
If you are in the market for a virtual assistant, you might be weighing your options. The truth is that any business owner could use an assistant to take care of social media and similar tasks. Not sure what a virtual assistance company can do for your social media profiles? Read on to learn more. 1. Virtual Assistants Are Consistent Are you losing followers (and thus, potential customers) because you aren't consistent with your social media posts?
13 December 2018
Video offers a compelling way to connect with potential customers online. Short videos can help get your message across quickly and clearly, and they can paint a picture of what your company has to offer. If you are not sure whether or not you should incorporate video into your online marketing strategy, here are a few options you might want to consider. Testimonials Testimonial videos are short videos that either have a customer or client discussing how your products have helped them.
7 May 2018
Using social media to market yourself and your brand is a necessity. Since many people find new businesses and look for information via social media more often, having a business website alone is not enough. There are ways to be successful on social media. Quality Over Quantity The quality of your social media accounts will always be more important than quantity. This includes putting more effort into fewer platforms and the quality of individual posts.
8 February 2018